Go Play
1/28/2009
Program Summary
Every year MSU-Billings’ students in the Media for Social Change class through the Department of Communications and Theaters promotes a different cause. In the spring of 2006, the communication students launched the Go Play! campaign. Go Green! Go Fit! Go Nutrition! Go Parks!
Title:
Go Play
County:
Yellowstone
Status:
Active
Program Coordinators
Professor
Sarah Keller
406-896-3824
Email
|
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Kathy Aragon
406-245-5616
Email
|
Start Date:
10/1/2006
End Date:
Creation Reason:
Target Population:
Findings:
About 40% of all trips are shorter than
2 miles – a 10 minute bike ride or a 30
minute walk.
Results:
80% of high school students do not eat
the recommended 5 servings of fruits and
vegetables each day.
Needs:
Partner Orgs:
BikeNet, MET Transit, Billings Public School District, MSU Billings
Current Funding:
St. Vincent Healthcare Foundation, St. Vincent Hospital, MET Transit
Last Modified Date:
3/11/2010 11:51 AM
During the 2006-2007 school year, students from Montana State University-Billings (MSU-Billings) created the community-wide “Go Play” campaign to increase community awareness of, and participation in, bicycling and walking for transportation, thereby creating a safer environment for kids to walk and bike to and from school. Created under the direction of Dr. Sarah Keller from MSU, the campaign is co-directed by Dr. Keller and Kathy Aragon from the Highland Elementary School PTA. “GO Play” supports safe routes to school efforts through several events including:
- The promotion of International Walk to School Day/Week/Month, the Heart and Sole Run (a family oriented fun run sponsored by Saint Vincent Healthcare), and Bike/Walk/Bus week.
- The Promotion of SRTS at community events that have included the spring Child Safety Fair and the YMCA’s Healthy Kids Day.
- The Magic City Trail Trek, a family oriented fun-filled morning, promoting waking and rolling on the Billings trail system to promote healthier communities through active lifestyles and safety.
Go Play includes four components now:
- Go Green: Promotes playing an active role in the Billings community. Drive less, bike and rollerblade more. Everyone knows that exercise reduces stress and improves your overall health. For your health and your community’s health . . . GO PLAY!
- Go Fit: Promotes getting involved in fit activities throughout the year. The Go Play website has activities that individuals and families can do throughout the year. So get up, grab a friend, and experience a game live. GO PLAY!
- Go Nutrition: Take a bite in the right direction because you are what you eat. Visit the website to for healthy eating tips that can be prepared quickly. So grab a nutrition snack and GO PLAY!
- Go Parks: There are over 43 local parks in the Billings Community? Take advantage of fishing, tennis, and leisurely strolls. And those are just some of the wonderful things that can be enjoyed when spending a day at the park. A great way to relieve stress is by releasing energy in a healthy way! GO PLAY!
Keywords:
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Notes: